“Over the years we grew Truck Hero into one of the most respected names in the aftermarket industry with more than 5,000 employees and 35 locations across North America. “When we started the company nearly 20 years ago, we were a small manufacturer of truck bed covers with approximately 180 employees,” said Bill Reminder, founder, and chief executive officer. This, in turn, will benefit the company’s dealer and installer partners. As truck owners’ preferences and purchase patterns evolve, the name change reinforces the company’s commitment to grow consumer awareness and interest in the truck accessories category and to continue to deliver exceptional value and experiences to consumers.

has operated as Truck Hero’s e-commerce arm and consumer brand since 2015. RealTruck is engineered to deliver a seamless customer journey from idea to installation.RealTruck, the online retailer of aftermarket truck parts and accessories, will become the new name of the Truck Hero organization, effective immediately. Our extensive omni-channel approach allows us to serve customers wherever they’re searching, researching, and shopping for our products online at or the Truck Hero Pro Channel, which includes more than 12,000 dealer locations and automotive (OEM) partnerships. market share) in each of our primary categories. Our portfolio of 28 powerhouse product brands are #1 or #2 (in U.S. Fueled by our customer-first mindset, we continuously design, develop, manufacture, and sell industry-defining products with more than 570 patents and growing. is the ultimate source and digital destination for those who love and live a real truck lifestyle. with over 5,000 employees and 35 locations across North America, we are an innovative market leading online retailer and manufacturer. RealTruck is the premier vertically integrated truck, Jeep® and off-road parts and accessories company in North America.

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